PR Photography – Case Study
Historic department store Clare’s of Llandudno wanted an iconic image to use for a press release and in social media following a £100,000 revamp.
Delivery of the brief
Ulster Stores Ltd (the retail group that operates Clare’s) marketing department wanted a specific look and style of image and sent examples of this from the web.
Upon agreeing the location of the shoot we also suggested a shot outside the store as experience in providing images for the press we knew the press would be more likely to include an image with the store in the background.
in all 21 images were supplied these were used extensively in local press and in social media.
Ulster stores went on to book us for the re-launch event also.
Thanks Anthony. The photos look really great. We are very happy how they have turned out. (Amanda Gaston, Ulster Stores Marketing Department)
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